The Secret Behind Victoria’s Secret Models: Photoshop

Victoria's Secret Photoshop 1

Picture 1 of 15

Left: the unretouched original. Right: the final Photoshopped image. Changing the colors of garments in post-production (1) is one of the most common image edits; the transparency of the tankini fabric was also reduced with the recoloration. The photograph's colors were brightened in general (2) and lighting errors were corrected. Part of Kroes' back below her armpit has also been removed (3), as have the expression lines on her face (4). The hemline of the swimsuit bottoms has also been redrawn (5).

In August, Jezebel got a hold of some photos from a Victoria’s Secret photo shoot with supermodel Doutzen Kroes. What’s interesting about these particular photos is that Victoria’s Secret had accidentally published the photos in their raw format, without retouching them in Photoshop, as is common in the industry when they’re released to the public. So when the photos were actually published in the brand’s catalog, Jezebel was able to do some before and after photos to show just what kinds of photo manipulation is done to beautify the already beautiful models. Take a look through our gallery to see what kind of editing is done, and let us know what you think in the comments.